Synchronoss supports Technology-Media-Telecommunications subscribers across the globe by leveraging their secure, scalable and groundbreaking technologies to help their customers grow their businesses.
However, due to low CRM adoption, Synchronoss leadership was struggling to understand the health of their sales pipeline because they had no insight into:
- What their sales reps were actually doing
- Who their contacts were and if they were engaged
- What their true sales lifecycle looked like
- Whether their sales process was actually being followed
Therefore, they had no good way to measure the effectiveness of their sales and marketing efforts.
Join us as Dominic Jones, SVP Strategy & Partnerships at Synchronoss Technologies, presents Synchronoss’ overcame their key business challenges with CRM Supercharger.
You’ll walk away with an understanding of:
- How Synchronoss solved their low CRM adoption using automation to backfill and autofill data entry from a variety of data sources
- How Synchronoss is leveraging AI to visualize and score opportunities to improve pipeline forecasting
- How Synchronoss is operationalizing machine learning to support guided selling and overall sales productivity