ai-Driven content performance
We all know that content plays an important part in the B2B buying cycle, but how do you know what content is moving things along and what’s falling flat? The answer is you need a scalable and methodical approach to measuring content performance.
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Know exactly what content is used
The AI tells you precisely what content is being shared with buyers—even through email attachments—giving you 100% visibility into all content shared with buyers. It even gives insight on the key topics inside the content and how specific buyer personas respond.
Know precisely how content performs
AI algorithms scour the buyer engagement data and surface incredible insight into content performance. You'll know what content is performing with each persona, and at which point in the buying process.